Reasons to switch on Salesforce Lightning

Sales Cloud Lightning is a seriously intelligent customer relationship management (CRM) application with a point of view that helps you sell smarter, sell faster, and sell the way you want, from anywhere. But that’s not all.

Here are some reasons to make the move to Lightning:

1. New selling features
Lightning offers more than 55 new Sales Cloud pages and well over 150 new features. Each one is designed to make reps more productive and drive business forward. Check out these bite-sized videos to see five highlighted features in action: Opportunity Kanban, Quarterly Performance Chart, Assistant, Opportunity Workspace, and Custom Dashboards.

2. Lightning Voice
Speaking of new features, Lightning Voice for Salesforce is a game-changer for salespeople. It connects them to customers and prospects faster than ever by enabling voice calls directly within Sales Cloud. This means wherever you are using Salesforce, including on your mobile device, you can make and receive calls in context, while taking notes and logging these calls at the same time. You can even choose a number that’s local to your territory.

3. Steelbrick Quote-to-Cash
Built 100% on Lightning, Steelbrick CPQ (Configure, Price, Quote) makes Sales Cloud the first lead to cash sales platform in the industry. Now reps can easily do complicated quoting, get discount approval, generate branded proposals and contracts, and even collect signatures, without ever leaving their CRM.

4. Lightning is mobile first
In fact, the Salesforce1 Mobile App is built on top of the Lightning Platform. Both innovations served as catalysts for the reimagined Lightning desktop experience. Any and every customization that happens there is immediately accessible on any mobile device via Salesforce1.

5. Lightning Builder
You don’t need to be a hard core developer to build apps. With Lightning Builder anyone can drag and drop Lightning Components to build mobile and desktop apps, and customize pages in Lightning Experience. There are three types of components in Lightning Builder: Pre-built components from Salesforce, components from Lightning Exchange built by partners, and custom components.

6. Lightning Snap-Ins
Snap-Ins is the newest feature from Service Cloud Lightning. Built with Lightning Components, Snap-Ins allow companies to quickly integrate customer support directly into their apps and webpages. This makes it easy to reach customers effectively, right where they are.